Category: Tourism News

Districts tourism committees urged to promote towns

By HAMDAN RAJA ABDULLAH

MUAR: Johor has asked all tourism committees at the districts to identify and promote their ‘tourism products’ to put their towns on the state’s tourism map.

State Tourism and Domestic Trade Committee chairman Datuk Hoo Seong Chang said all districts in Johor had the potentials to be top tourist destinations.

Speaking to reporters he said the district committees should know what products to be promoted that could attract visitors and tourists to their areas.

Promoting the district: Hoo at the launch of Let’s Visit Muar programme organised by Bentayan Area Development Committee.

“There are many products that we can ‘sell’ to attract outside visitors and tourists to come to our towns.

“Besides good food, popular dishes, fruits, old buildings and others, we can also promote our rivers and natural parks,” he said after lunching Let’s Visit Muar programme here recently.

Hoo said the programme, organised by the Bentayan Area Development Committee headed by Chris Lee, covered all tourism-related aspects to promote Muar.

He said Lee, who is the special officer to Mentri Besar for Bentayan, had also printed brochures called Muar Discovery and Muar City Map.

He said both brochures were important to the tourists as they contained lists of tourism products, places, history, cultures and even maps of the roads in the town.

He said the contents of the brochures should be included in the Muar tourism information centre and praised Lee for putting the Muar Discovery sketches on YouTube.

Meanwhile, Lee said the Muar Discovery brochure showed tourists what they could do, see, eat and stay if they decided to come to the Muar town.

He said the brochure carried the theme ‘48 hours of sweet escape in Muar city’ also listed down hawker centres, heritage buildings and popular food.

“We started promoting the Muar town through the brochures about six months ago as we want tourists to come here and spend a few days in Bandar Maharani.

“Although Muar is only a district, we want it to be a popular tourist destination in Johor,” he added.

[Courtesy of The Star, http://thestar.com.my/metro/story.asp?file=/2012/6/28/southneast/11559873&sec=southneast]

Category: Tourism News